Shopping mall project ppt
According to Robinson (2008) most people in the World (including Colombo) enjoys shopping. However there aren’t any large scale shopping mall in Colombo, therefore the shopping mall construction in the proposed site will be getting more attention and value.Īccording to the site layout and the maps (Appendix 01&02), the proposed site is located on the seaside nearby Galle Face Park, large number of tourists visit the beach and Galleface green every day. Consumers prefer one-stop-shopping destinations, which offers convenience, choice and comfort (3C's) which can be found in a large scale shopping mall. This has made Sri Lankan consumers westernised in their thinking to shop at modern retail establishments. According to Perera (2011) Sri Lankans are travelling overseas more regularly and are also exposed to global trends through television and satellite and cable networks. The high earners do not want to waste their time by going to the retail shops. Reasons for the shopping mall developmentįirst large scale shopping mall in ColomboĪccording to Global Property Guide (2012) the average income of the Sri Lankans was increased due to increased employment in IT – BPO sectors. Nowadays a modern shopping mall provides the vast range of entertainment for the consumer such as restaurants and cinemas (NCSC, 2009). These shopping malls not only containing shops but also providing other important services such as bank and libraries.
#SHOPPING MALL PROJECT PPT FULL#
Shopping malls full fill this requirement of the consumer. In the modern world a consumer expecting best service within a short time and under one shelter. However The shopping mall construction is identified as the most suitable development for the proposed site.Īccording to Finn and Louviere (1996) shopping malls are playing key role in modern retailing and marketing system, furthermore they still dominate the distribution system of goods. The five star hotel, the shopping mall and the residential apartment projects are proposing for the new development. The Moreland property group went through lots of project proposals and has selected the most suitable one after the elaborated analyses. Therefore the company has chosen that particular land to develop a suitable project in order to make reasonable profit. This proposed site is located in an attractive and valuable location, hence the market value of the project will increase significantly.
The company plans to develop a property on the site which is located No 2, Galle Road, Colombo 3. The Moreland property group is the leading property developers in Sri Lanka since 1990. Importance Of The Shopping Mall Construction Essay Introduction